why choose because you care

Our washing powder formula is ideal for babies and kids' sensitive skin. And if it is good for them, it is obviously good for you too... Because an efficient washing detergent does not need to be toxic! Only 4 natural ingredients and no allergens!
(Besides, we also protect our water tables by no rejecting dodgy ingredients)

A CLEAN FORMULA FOR A SAFE SKIN

Unlike traditional packagings that take years to disappear (and we know we cannot yet recycle plastic for ever!), our packaging is biodegradable. We always hide away those ugly washing detergent containers, don't we? 
With Because You Care, our taste for beautiful things can shine again as we display with pride our pot!
Let's thrive for clean washing powder with beautiful simplicity!

ECO-FRIENDLY PACKAGING FOR OUR PLANET

Finally a washing product that is not made miles away from your washing machine! We focus on local products and local production. No planes nor lorries are involved.
Because You Care is crafted close to you in Umm Suqqueim (Dubai). We strive to satisfy our locally-based clientele and have no ambition to export outside the UAE. We produce locally, just for you! 

MADE IN DUBAI FOR ALL THE LOCALS AND EXPATS

It is time for a laundry habit make-over! Because it is oh so not glamorous to be carrying the heavy washing detergent from the trolley to the washing machine... And because we have better alternatives (we live in the 21st Centrury after all!) you can order your Because You Care washing powder from the comfort of your home in a couple of clicks. You can even schedule your monthly delivery! 

A NEW WAY TO BUY A DETERGENT